|IRELAND/DAVENPORT FLIES HIGH AT THE LOERIES
25 September 2012
The 2012 Loerie Awards left Johannesburg-based advertising agency Ireland/Davenport clearing some cabinet space after they scooped ten awards.
The team were awarded gold in the Communication Design: Publication Design - Annual Reports, Brochures and Technical Literature category for their Dolls House concept for Habitat for Humanity's annual report. They were also awarded bronze in the Communication Design: Design mixed-media campaign for the same project.
Ireland/Davenport pocketed a bronze award in the Direct and PR Communication: Direct Mail-Dimensional Mail category for Right2Know's Secrecy Bill and their 'Highlighter' concept.
In the Internet, Mobile and Interactive Communication: Viral and Community category, Ireland/Davenport received a silver for their work done for Fox International channels and Top TV, with their activation for The Walking Dead series. The team secured a number of awards for their work on this series, including a bronze in the Live Events, Activations and Sponsorship: Live Activations category for The Walking Dead and a silver in the Television, Film and Video Communication: TV Trailers, Channel and Station Promo's.
The Print Communication: Magazine Advertising category saw Ireland/Davenport receive bronze for National Geographic channels, The Dog Whisperer with Cesar Millan and their 'Parents' concept. In the Print Communication: Posters category the agency was awarded with a bronze for the National Geographic channel's Shark Men series and their 'ball-point pen' creative concept.
In the Print Communication: Tactical Use of Magazine, Ireland/Davenport received a bronze for their rear view camera spot for BMW.
Lastly, in the Radio Communication : Radio Commercials-Up to 90s category, Ireland/Davenport were awarded silver for their work done on War Museum's World War 1 exhibit and their 'Battle of Somme' concept.
"This is an amazing achievement for all of us at Ireland/Davenport, we are thrilled to see our concepts being given such fantastic recognition at South Africa's most prestigious advertising awards," comments John Davenport, Executive Creative Director at Ireland/Davenport.
"On behalf of all of us at Ireland/Davenport, we would like to congratulate all other agencies who received awards. We would also like to thank each and every one of our clients who have given us the opportunity to make such great work" concludes Philip Ireland, Executive Creative Director at Ireland/Davenport.